Derek presents Crossing The Adoption Chasm at AREDAY

American Renewable Energy Day brings together impact investors, visionaries, and renewable energy professionals to learn about how we can promote more clean, renewable energy.

The Alliance for Sustainable Colorado hosted Derek Cowburn and Katherine Dayem to present “Crossing the Adoption Chasm”.

John Powers from the Alliance moderates and offers a summary of the success of the Alliance building. It is a renovation building that achieved LEED Platinum rating in addition to being a model for efficient co-working spaces.

Sandy Vanderstoep, Project Manager for the DC infrastructure being installed by PVICM, introduces the panel and why it is important to see these solutions are in the steep growth stage after finally passing through the difficult “adoption chasm” as described by Geoffrey Moore.

Derek’s presentation begins at 15:30.